Your innovative partner.

Pioneering retail efficiency since 2004.

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rascal by name, not by nature.

We are rascal. And, despite our name, we’re one of the most trusted and respected names in retail support systems. An innovative partner that improves business by simplifying processes, cleaning complex data sets and delivering more robust controls.

Formed by the Kemble family in 2004, we joined forces with Connect Group four years later. Now, after establishing a strategic partnership with iControl, a specialist data management provider in the US, we’ve evolved our offer.

iControl’s data solutions are live in over 50,000 retail sites across the US. We’re harnessing this power to deliver the same innovative, end-to-end efficiency across the UK.

But it’s not in our nature to rest on our laurels. We’re committed to continuous progress. We reinvest significant revenue to keep improving our systems, processes and people. If the retail landscape isn’t going to stand still, neither can we.

Guided by values

Continuous development

Of our technology. Of our services. We evolve with the retail landscape, seeing possibility in every challenge and potential in every breakthrough.


The best results come from partnerships. So, we put ourselves in other people's shoes and treat people how we wish to be treated in order to build collaborative relationships.


Trust is hard earned and easily lost. We’re committed to working truthfully and honestly, aware of the impact we have on our clients' businesses. Transparency in all that we do.


Everything we do is a means to an end – we always have a better outcome in our sights. Improved results are mandatory.

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