Your innovative partner

Enabling retail efficiency since 2004

rascal by name, not by nature

We’re rascal, one of the most trusted and respected names in retail data management. We improve your business by simplifying and standardising key tasks, cleaning and processing complex data sets. Delivering greater governance and reduced risk.

We’re committed to continuous progress and innovation, consistently reinvesting in our systems, processes and people. Because if the retail landscape isn’t going to stand still, neither can we.

Watch the short video here to discover the difference we make.

Our vision

To use technology and data to
build better businesses

We believe in the power of data and tech to transform lives and businesses for the better. This belief gives us our focus and passion for progression.

Everything we do is underpinned by our three founding principles: simplicity, visibility and control. These principles guide every decision we make and the products and services we provide.

Guided by values


We’re approachable and warm. We believe the best relationships are built on something more than just business.


We’re good at what we do and only want to get better. This determination is what enables us to achieve our and our customers’ goals.


We’re an honest bunch, grounded by our values and history. We would never do anything to compromise the good name we’ve worked so hard to build.


We’re flexible and accommodating with each other and our customers. If there’s a way we can help, we’ll find it.

What our customers' say

I have worked with rascal since I took up the role of Asset Protection Manager for Eason in 2017. Since then, we have worked collaboratively to drive down losses in both our news and lottery categories. In my experience, I have found rascal to be forward thinking and knowledgeable in their field. They continually strive to develop solutions that will assist the retail sector with establishing controls on the most complex of merchandise categories.

Alison Allen
Asset Protection Manager